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Harvard Business School Case – What Rosalind Fox at John Deere Teaches Us About Authentic Leadership

Leadership is often tested not when a leader takes control, but when they must earn trust, build belonging and lead authentically in an environment where they may not look or think like the majority.

During my participation in HBS Online CONNEXT 2024, I had the opportunity to attend a case session led by Anthony Mayo, Harvard Business School faculty member, centered on the case “Rosalind Fox at John Deere,” co-authored by Anthony Mayo and Olivia Hull.

The experience was particularly meaningful because I had the opportunity to discuss the case in the HBS learning environment and meet Anthony Mayo personally.

The Leadership Challenge Behind the Case

Rosalind Fox was the factory manager of John Deere’s Des Moines, Iowa plant.

During her three years leading the facility, Fox had improved its financial performance. Yet one important challenge remained:

Employee engagement was still low.

Fox was also breaking new ground. She was the first Black female factory manager to lead the plant, while most of her employees were white men.

This created a leadership challenge that goes far beyond financial performance:

How do you build trust and genuine connection when you are leading people whose backgrounds and experiences may be very different from your own?

Leadership Is More Than Performance

The case explores how Fox established her credibility while developing and nurturing a diverse leadership team.

But perhaps the most powerful leadership question is deeper:

How much of yourself should you bring to work?

Throughout her career, Fox experienced pressure to assimilate into predominantly white male corporate cultures and had to determine how much of her authentic identity she could bring into her leadership.

That tension is highly relevant to today’s workplace.

Leaders are increasingly expected to create cultures where people can contribute different perspectives, challenge ideas and feel that they belong—while still delivering measurable business results.

From Financial Results to Human Connection

The Rosalind Fox case demonstrates an important leadership paradox:

A leader can improve the numbers and still have work to do on the human side of performance.

Financial performance may tell us whether an organization is producing results.

Employee engagement can tell us whether people believe in the journey.

For today’s leaders, both matter.

The challenge is to connect performance with purpose, credibility with authenticity, and leadership authority with human connection.

My HBS Learning Experience

Participating in this case discussion during HBS Online CONNEXT 2024 was an opportunity to experience the power of the Harvard case method firsthand.

Rather than receiving a simple leadership formula, the case forces leaders to ask difficult questions:

Can you lead authentically without losing credibility?

How do you build trust across differences?

Can strong financial performance coexist with weak employee engagement?

And perhaps most importantly:

What kind of leader do people experience when they work with you?

Meeting Anthony Mayo after the case and capturing a personal memory together made this experience especially meaningful for me.

For MAX ENERGY, this is precisely where High Performance Leadership begins.

Not simply with achieving more.

But with understanding how leaders create the human conditions that allow people and organizations to perform at their highest level.

MAX ENERGY GLOBAL LEADERSHIP

Leadership is not about becoming someone else to fit the organization.

It is about becoming a leader people can trust—without losing who you are.

Mustafa Gül
CEO, MAX ENERGY
Harvard Business School Association of Boston Member
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